Case Studies
C-Screens is the UK’s largest out-of-home digital TV network
C-Screens
C-Screens is the UK’s largest out-of-home digital TV network that provides targeted bespoke digital advertising solutions to the world’s largest brands. The Company is an established, cash generative growth business that has been profitable every year since inception.
Digital out-of-home advertising is a rapidly growing market with 38% growth expected this year alone and with a CAGR of 13.7% (2018-24) taking the market value to an anticipated €13billion per annum by 2024. As the leading out-of-home digital TV network in the UK, C-Screens is potentially well positioned to benefit from this growth.
The Company provides digital advertising screen solutions to landowner partners at premier advertising locations throughout the UK. Screens are located in areas that have significant footfall and provide advertisers with direct access to consumers from a wide variety of demographics, facilitating targeted and highly effective marketing campaigns. Revenue is generated by selling advertising space on screens at these sites, with C-Screens charging advertisers and media agencies fixed fees on a cost per views basis.
The Company has annual and multi-year agreements to provide screens at locations including; Welcome Break Motorway Service Stations, Healthpoint screens in pharmacies, 23 professional football clubs, Chessington and Thorpe Park Theme Parks, PowerLeague, various shopping centres and Paternoster Square, St. Pauls.
- Capital Raised £1.5m EIS equity
- Investors HNWI, Family offices, Principals of West Hill, Corporate Investors